You would think the amount of eyeshadow palettes within my stash should deter me from adding more to my collection. Well, it has
not and I am always attracted to Nude palettes that work well with my
complexion. I am not sure when I started hearing about the brand W7 but I had
seen a couple of reviews popping up. However, I just never
got around to trying them. I popped into TK Maxx sometime this month and
spotted this on the aisle and promptly picked it up. I have a love-hate
relationship with TK Maxx when it comes to buying beauty products. I love that you
can find some cool brands from the US that are difficult to track and the prices are
reasonable. What I hate is the condition of some makeup items on the aisle.
Some of them have been ripped open by silly customers and even
swatched in a very disgusting manner. I was delighted that this palette was untouched and sealed. There
were at least 3 others which had been opened and swatched; I have no idea
why people do such disgusting things. Anyways, that’s beside the point here as
we are talking about this lovely palette. I was drawn to this palette because I
liked the colour of the eyeshadows. People have compared this to the Urban
Decay Naked Palette. Although I don’t own any of the Naked palettes, I definitely think the
quality of the Urban Decay eyeshadows are miles ahead of this (I have a few UD eyeshadows) but this is a good
palette.
Packaging
I have to say I am super impressed with the packaging. It
feels so sturdy but not heavy at all. It is made of tin/metal which makes it
look quite pretty if you ask me. The inserts are made from some sort of
rubberised foam hybrid which I like because it prevents the palette from getting
dirty from fallouts. I wish it came with a mirror because it would have been the
ideal travel palette but I don’t think that matters too much. It comes with a
small eyeshadow brush which is surprisingly good quality. I have to say it is
one of the few palette eyeshadow brushes that I find useful. I actually really like
it and use it every now and then. I actually wish the Urban Decay Naked 1 Palette came with a tin
packaging like this as I would buy it in a heartbeat.
Eyeshadows Shades in the Palette
The W7 Lightly Toasted Eyeshadow Palette contains 12
eyeshadows which are largely neutral colours and easy to work with. There is a
good mix of shimmer, matte, satin and glittery shades which makes it a really
versatile palette. The eyeshadows are individually named but you can only find
their names behind the palette which is not very helpful but hey, it’s not the
end of the world. The shades include: Teddy Bear, Wonderland, Cracker, Happy,
Lady Luck, Twister, Di Di, Delilah, Magic, It’s a Dream, Smoke and Dawn. I
think the names are pretty cool and they sound very whimsical. In this palette,
you get various colours including metallic pinks, satin cream, glittery gold,
metallic silvers, matte browns, satin deep browns, metallic green shimmer, deep
copper tones and a nice black shade for smoking things out.
Texture/Pigmentation
I have to say the textures of the eyeshadows are not all
consistent but this may be due to the different finishes. For the most part,
they feel very buttery to touch and it is really easy to apply. The
pigmentation is quite good especially when you swatch it with your finger.
However, I think the pigmentation may appear better if you have a lighter complexion than mine. I have to
reapply/layer a couple of the shades
particularly the lighter colours because they don’t show up on my complexion.
However, most of the shades show up and appear well pigmented. The eyeshadows
can be used wet or dry and I find that the pigmentation is
amplified when I use it wet. It’s my favourite way of using it as it delivers
better results for me.
Longevity/Fallouts
I never use eyeshadows without a primer so I can’t really
comment on its natural longevity. However, it lasts relatively well on my eyes
when I apply it. I noticed that its vibrancy diminishes towards the end of the
day and this is why I always cherish my high end eyeshadows like
MAC, etc. It has a considerable amount of fallouts particularly with some of
the glittery/shimmer shades. This can be reduced by tapping any excesses off your
eyeshadow brush. I have also noticed that using the eyeshadows wet seriously
reduces the fallouts and I guess that’s another benefit to using this method.
Cost
This is where things get exciting as it is an incredibly
cheap palette. I got mine for around £5; I can’t remember the actual figure but
it was £4.69 or something odd like that. I don’t think anyone can complain
about the price because it is such incredible value for money. The difficulty
is you can’t really buy it in-store and I was lucky to find it in TK Maxx. It
is majorly sold on line so it’s a risk to buy but seriously at under £5, you
have little to lose. The easiest place to find it is on Amazon UK for £5.29 or Amazon US for $10.59
Cons
1. You can’t buy it easily in-store so you have to rely on
reviews or swatches.
2. It has some considerable amount of fallouts which can be
annoying.
3. The pigmentation across the eyeshadows are not
consistent; some eyeshadows may appear more pigmented than others.
Overall Thoughts
I really like this palette and I still reach for it every
now and then. I am actually wearing it today and I love the soft neutral look
it helped me create. I had to use a few other eyeshdaows from other palettes
but I used majority from this palette. If you are looking for an
affordable eyeshadow palette, this is a good one to try. That’s it folks!! Have you tried any W7 Eyeshadow Palette?