I know with Christmas and New Year gone now many bloggers have started making plans for their blog in 2015 and it may involve prudent and frugal ways to ensure their content is still relevant while their pockets doesn't get any leaner. It is important to understand how to blog on a budget especially this January when many people's finances are not as hefty as they were in the previous months. Most beauty bloggers, including myself, usually blog about
beauty products which could span from product reviews to tutorials, to hauls,
etc and many times pockets/bank accounts could potentially get leaner. Of
course, some bloggers receive PR samples from brands but majority still spend
money on items which makes blogging quite an expensive little hobby. However,
there are ways around this and you can whirl out good quality posts without
damaging your bank account. These are just tips that have worked for me and I
have included some helpful post ideas to go with it. I am happy to learn more
tips so please, leave your comments below..
Shop your stash: This is a no-brainer and I am sure many people already do this. Once or twice a month, I usually just go through my makeup to rearrange and clean it out. I always find a new product which I may have neglected in the past and my love will be rekindled. When you shop your stash, you make "new" discoveries and write even more passionate posts because you have an informed view of a product as it has been used for a longer time. Most times, some people actually want to read a review of a product that's not a new launch and one that has been tested and trusted. If you are stuck with blog post ideas, shopping your stash can prompt the following blog posts: “Rediscovering Old Loves” “Shopping my stash”, “Products that were almost forgotten”, "Forever Repurchased".
Make a Budget: I know budgeting could be the most boring thing
ever. I always have a budget every month and plan ahead taking
out all the important bills, rent and savings. When you have a budget, and a
tight one for that matter, you may have no other choice than to blog on a
budget. Budgeting allows you understand your finances better and gives you
better control over your finances both in your head and in your emotions. We all know how your head tells you that you have way too many polishes
but your emotions say that shade of blue is rare; it’s exactly like a duck egg
blue....that’s your emotions there, don’t listen!! With budgeting, you know how
much money you have left for treats and you can spread that across the month or
a week and it can help you decide what products deserve to be bought as treats. If you are stuck for blog posts, you can write about “Budgeting Tips for Beauty
Bloggers”, “How I make my Budget”, Benefits of Budgeting as a Beauty Blogger”,
“Why you should budget as a Beauty Blogger”, the list is endless.
Differentiating between Wants and Needs: Ohhhh ohhhh, did I hit a raw nerve there? Many people, including myself (until recently), find it really hard to differentiate between a want and a need. I have a list somewhere for my needs vs. wants which I make alongside my budget. If I have some money set aside for treats then I sit down and think about what I want to buy. Why do I want this product? Is it just a hype? Am I buying it because the packaging is pretty? (very guilty). Most importantly, do I need it? While I know many people do not need makeup, I know some people need a few items. E.g. I always need to have a brow pencil simply because my brows are really light and sparse and I can look like an alien if I don’t draw/shape/fill them in. So, for me, it is a need and I always make sure I have a brow pencil but never more than 2 at a time. Separating your wants from your needs is a continuous process and you have to keep trying and you will get better with practice. Sometimes, I am like whatever, "I need that foundation" and I buy it even though I have an overflowing foundation stash...these things happen, forgive yourself and move on. Such is life!! Blog post ideas: “How to forgive yourself after overspending” (just kidding!!)
Write about something different: This is very obvious but many beauty
bloggers prefer to write about beauty because they feel that's where their
strength lies. While I am a firm believer in finding your niche in the blogging
world, it is OKAY to branch out and write about anything else you fancy. In
fact, I prefer to read about other aspects of life from my favourite bloggers as it gives me a chance to get to know them on a personal level. You may even
discover a hidden talent you may have been hiding when you write about
something else. However it is important to ensure you are writing about something you are passionate about because
ain’t nobody gat time to read a lukewarm post. Blog post ideas if you are stuck
“What I love or hate about living in London/New York/Lagos (insert city/town). That's it folks and I hope you have enjoyed this teeny post and I would see you in my next...x
I've recently had to start taking all these bits of advice but I actually think it's benefited my blog a lot. My content is so much more interesting now it's not just review after review of new products I've bought so the last tip is one I think is especially good whether you're on a budget or not!
ReplyDeleteCatherine xx
www.youwishyou.com
I absolutely agree and I am so pleased you enjoyed this piece... I am hoping to start branching out more with lifestyle posts as I feel they are like a snapshot of your life...xx
DeleteThis is all really good advice :) I also follow the 4-week rule. Anything that's above about a tenner I'll wait 4 weeks before purchasing to really think things through and make sure it isn't an implies buy xx
ReplyDeleteMagpie Jasmine || GIVEAWAY!: Urban Decay/Nars/Charlotte Tilbury/Too Faced
Thanks so much Jasmine and I stand by the 4-week rule as well because there are so many releases these days and we can't just try every single one of them...but sometimes an impulse buy just feels so good...:-)....xx
DeleteReally helpful advice thank you! Definately going to take these into consideration :) x
ReplyDeleteAislingsbeautybytes.blogpsot.com xx
Awwww I am really pleased you found these little tips useful...thanks for stopping by...xx
DeleteGreat advice!! I'm doing 'no spending January' so I'll certainly be looking through my many many older items for inspiration. Great info! xxx
ReplyDeletejemmabeauty.blogspot.co.uk
Ohhhhhh I definitely have to have a "no spending January" month because the holiday seasons went away with my wallet!!! I am glad you enjoyed this post....x
Delete"How to forgive yourself after overspending" hahahaha!! You just can't. The guilt is too much! Good thing what ever I bought will distract me (a little) from feeling guilty. :p
ReplyDeleteHahahhaha, I know sometimes you just can't help feeling guilty especially when you see that bank balance but you are right!! The products always distract me too. Look at us chatting like proper junkies...but we are though, aren't we? Beauty Junkies!!...xx
DeleteYes we are! :D xx
Delete